Reply to "LCBO Price Alert"

Stevey, the LCBO has 1 P&L but the Vintages P&L does roll up into the larger LCBO P&L. If you're Tom Wilson, who has a shitty record at best the last 2 years (declining volume and dollar sales), you are decidedly concerned about the Vintages financials. The costs of carrying over higher-end '05 clarets is marginal compared to discounting them by 25-40% right now, booking the sale at a lower strike price vs. carrying over the inventory as an asset on the balance sheet, and selling in the near future for a substantially higher price. It is naive to assume Vintages financial performance is not under the microscope (internally and externally) and merely sucked up into the LCBO's larger financials.
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